Needless to say ATTs none too happy about Verizons Theres a Map for That campaign ATT first complained about the ads back in October saying they were misleading Verizon responded by adding a few extra words and an itsy bitsy disclaimer but that wasnt enough for ATT Early this morning ATT filed a false advertising suit against Big Red presumably in an effort to get the ads off the air as soon as possible This afternoon ATT sent out an internal memo regarding the lawsuit and weve obtained a copy ATT keeps the memo about as simple as they possibly can Yes theyre filing a lawsuit Yes they feel Verizon is misleading potential ATT customers But if anybody asks Use it as an opportunity to tell them how totally awesome ATT is When a memo is less about the details and more about how to avoid talking about the details thats just good ol fashion spin A copy of the memo follows Channels COR DMDRLD and NR Internal Roles Reps Above Markets All Contact Your Manager ATT filed a lawsuit on November 4 2009 against Verizons Theres a Map for That advertising campaign Independent research shows that the maps in the mislead consumers into believing that we do not offer any wireless service in the vast majority of the country In fact ATTs 25G EDGE network covers 175 million square miles of the United States reaching some 296 million people roughly the same number reached by Verizons network This network supports popular services like email surfing the Web texting and voice calling including the activities shown in the Verizon TV In addition our 3G service the nations fastest is available in more than 9400 cities and towns We filed the lawsuit in Federal District Court in Atlanta and asked that Verizon be prohibited from misleading consumers regarding the scope of our wireless networkHow should I respond to customers who ask about the lawsuit While we cannot speculate on the complaint filed it is a great opportunity to remind customers of ATTs many advantages that over 81 million customers enjoy including Best Network The best coverage worldwide More Bars in More PlacesTM The nations fastest 3G network and the only national 3G carrier providing voice and data usage The most devices that work in the most places including Japan and South Korea 3G 2100 MHz device required The nations largest wireless and wireline broadband provider The nations largest and operated WiFi network with more than 20000 hotspots including Starbucks McDonalds and Barnes and Noble as well as access to over 120000 hotspots around the world The leading provider of local and long distance voice services Greatest Value The fairest value with Rollover allowing customers to keep their unusedminut miesiąca na miesiąc produkty najbardziej wyłączne urządzeń takich jak iPhoneTM 3GS most wygodna Services klientów przyjazne wolna narzędzi przy użyciu usług dla sprawdzania użycia płacenie rachunków i dodawanie funkcji najbardziej wygodną i sposób dla klientów ich kont z Scalonej Billing produktów i wireline przemysłu do dnia 30 jak zawsze jeśli masz zapytanie z nośnika można znaleźć je do swojego członka zespołu stosunków lokalne media